Last updated: July 2, 2026

Privacy Policy.

This policy explains what Captiv collects, how it is used, and the choices you have. The short version: we collect what we need to write captions for you, and nothing you upload is ever used to train models for anyone else.

1. What we collect

  • Email address — only if you choose to create an account.
  • Uploaded media — the images, carousels, and videos you submit for captioning.
  • Generated captions and your edits — the outputs you keep, edit, and copy.
  • Usage analytics — product usage events, collected via PostHog.
  • Payment data — handled entirely by Stripe. We never see or store your card number.

2. How we use it

  • To provide the service: analyzing your media and generating captions.
  • To build your voice profile from the captions you keep and edit. Your voice profile is used only for your account — never to train models for other users or anyone else.
  • To understand how the product is used and improve it.

3. Who processes your data

We use a small set of service providers to run Captiv:

  • Supabasedatabase and authentication
  • Vercelhosting and media storage
  • Google Gemini APImedia analysis
  • Anthropic Claude APIcaption generation
  • Stripepayments
  • PostHogproduct analytics

Each provider receives only what it needs to do its job. We do not sell your personal data.

4. Media handling

Uploads are processed so our AI providers can analyze what is in your post. Video uploads are deleted from storage after analysis is complete. Generated captions and your edits are kept with your account so your voice profile can improve over time.

5. Retention

We keep your account data for as long as you have an account. If you want your account and its data deleted, email us and we will take care of it.

6. Your rights

You can request access to, or deletion of, the personal data we hold about you at any time by emailing jaec@litkogiftshop.com.

7. Cookies

We use cookies to keep you signed in (authentication session cookies) and to power analytics. We do not use cookies for advertising.

8. Children

Captiv is not intended for children under 13, and we do not knowingly collect personal data from them.

9. Changes to this policy

We may update this policy as the product evolves. If a change is material, we will make reasonable efforts to notify you — for example by email or an in-product notice.

10. Contact

Privacy questions or requests: jaec@litkogiftshop.com